Merlin Studio joined forces with Summoner.studio to deliver a groundbreaking digital platform that redefines the creative agency website standard. Designed with immersive interaction, bold animation, and the technical finesse Summoner is known for, the site elevates their brand’s presence for the global games industry.
When Summoner sought to launch a new web presence befitting their visionary approach to games marketing, they partnered with Merlin to realize a digital experience that connects, inspires, and engages. The goal: a memorable, performant, and visually striking site that showcases Summoner’s work and bold identity.
The Case
Summoner, a Co–Creative Marketing Studio founded by Game Industry veterans.
Innovation in Motion and Storytelling
To manifest Summoner’s disruptive energy in a web experience, the Merlin team employed state-of-the-art web animation, creative coding, and bespoke design. Custom WebGL elements, micro-interactions, and seamless transitions were balanced with clear navigation and fast load times, ensuring both creative flair and usability. Accessibility best practices informed every stage—desktop and mobile visitors alike benefit from a polished, inclusive experience.
Only the best.
With a design-first and motion-forward philosophy, Merlin prioritized visual storytelling and dynamic user engagement from the initial concept stage.
Every interaction is crafted to reflect Summoner’s creative ethos, using bold layouts, expressive typography, and kinetic animation sequences that guide visitors through the brand’s story.
Advanced motion design and smooth transitions create a sense of immersion, transforming Summoner’s online presence into a living portfolio that highlights both their creative culture and project excellence.
Summoner's website was awarded by Awwwards, CSSDA and TheFWA.
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